News

Smart Upgrade Delivers Business Advantage for Wholesalers Using the EDATA Data Pool

July 16, 2024

Wholesalers rely on easy access to up-to-date manufacturer product information and the EDATA data pool’s latest technical upgrade has introduced a bespoke suite of APIs (Application Programming Interface) to create automatic links with other business-critical systems and e-commerce websites. 

Wholesaler members of the Electrical Distributors’ Association (EDA) already benefit from free access to the EDATA data pool portal containing information on over 270,000 products. Wholesalers use the information in a variety of ways to improve business performance: filter and search to resolve technical queries at the trade counter, generate product data sheets on demand to support quotes, bids and tender submissions, and to create Operation & Maintenance Manuals, and bulk downloads for e-commerce or to feed other business systems.

“The EDATA data pool is a fantastic resource full of high-quality product information and images on hundreds of thousands of products, but this data is even more valuable when integrated with wholesalers’ existing business systems to drive even more efficient working process and in doing so improve their service to customers.  

“Our latest API development brings the next generation of automation to wholesaler businesses. Automated updates from EDATA are available in a variety of combinations all designed around what wholesalers need. For example, wholesalers may want to automate updates from specific manufacturers only, or for particular ranges of product, or they may want everything that’s in EDATA. 

“EDA member wholesalers are introducing us to their software providers and web support teams who’ll create system links. The EDATA team is here to support the process with technical know-how. We’ve created detailed user guides and, of course, there is absolutely no cost involved in this upgrade.” 

The EDATA data pool continues to develop and grow with over 90 leading brands subscribing to share product information with their wholesaler customers.