Retailers have used tried and tested merchandising techniques to boost sales for decades. Now you can learn from their hard won experience and apply the art and science of great merchandising to turn your sales to the max.
‘Merchandising Best Practice’ is a new one-day course created specifically for EDA businesses from the experts at Point of Purchase Advertising International (POPAI).
Our purchasing decisions are not as rational as we might think. It is often a subconscious process, developed through learned behaviour over time.