Digitalisation Forum Downloads

December 2, 2020

Product Data Challenges & Solutions in the UK Electrotechnical Supply Chain

Great to see you if you were one of the 180+ delegates who joined us for the EDA Digitalisation Forum held virtually on Tuesday 1 December 2020.

Below are all the presentations for you to download. Click on the title of the presentations to launch each speaker’s content.

If you have any questions please call the EDA on 020 3141 7350

Margaret Fitzsimons, CEO at the EDA

EDA’s Digitalisation Journey: Progress in 2020
Margaret Fitzsimons, CEO, gives an update on the EDA’s progress in 2020.

ETIM-UK lead at the EDA, Richard Appleton

Setting the scene for a digitalistion strategy
Richard Appleton, General Manager, EDA Data Services outlines the key elements required for a digitalisation strategy.

The Contractors’ View
Phil Thompson, Procurement Data Manager, NG Bailey, explains why high quality product data is vital to contractors for product selection and procurement.

Richard Sherin

The Wholesalers’ View
Richard Sherin, Group Commercial Director, R & M Electrical Group Ltd, describes the challenge of obtaining product data to drive a multi-channel sales strategy

Rob Mannion, CEO of

Ecommerce Simplified
Rob Mannion, CEO,, shows how, if the product data is available, any wholesaler can create and launch an ecommerce app within a few days.

The Manufacturer’s View
Mark Abbott, Managing Director, Ansell Lighting, describes how one manufacturer has overcome the challenge of providing ecommerce-friendly product data.

Stuart Cranstone of NG15 Ltd

PIM Systems
Shaun Cranstone, Director, NG15, shows how use of a PIM (Product Information Management) system can enable any manufacturer, large or small, to create and manage product data.

What’s on the horizon for digitalisation?
Stuart Squires, Consulting Director, Comma Group, discusses the need for good governance, the strategic value of product data and how it is becoming the central part of every manufacturer’s marketing and customer engagement strategy.

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